Jaime Rodríguez de Santiago is a technology entrepreneur passionate about the transformative impact of technology on society. He served as General Manager for Southern and Western Europe at FREE NOW, Europe’s largest urban mobility company, and previously led BlaBlaCar in Iberia and Germany, establishing it as a leading brand in Spain. Simultaneously, he created **Kaizen**, a continuous learning podcast with over five million downloads, consistently ranking among Spain’s top shows in education and personal development. Currently, he directs the Leadership and Executive Development Program at Instituto Tramontana.
Jaime has built his career around the societal impact of technology. He was among the first employees at Zhilabs, a pioneering startup in big data for telecommunications, and co-founded 6cero, an online citizen journalism platform. At BlaBlaCar (2013-2018), he attracted millions of users and positioned the brand in key markets. Later, at FREE NOW, he managed urban mobility strategies across Europe. He has also taught at ISDI and The Valley Digital Business School. In 2023, Jaime published **La realidad no existe**, a book exploring rational thinking and decision-making.
Jaime Rodríguez de Santiago delivers dynamic, inspiring, and practical talks, drawing from his expertise in technology, leadership, and digital transformation. He covers topics such as the impact of disruptive technologies on mobility, leadership in the sharing economy, entrepreneurship, and rational decision-making. His relatable and accessible style makes his sessions highly engaging for professionals and students alike. His participation in events like TEDx and Google Activate highlights his ability to connect with diverse audiences.
Jaime Rodríguez de Santiago delivers dynamic, inspiring, and practical talks, drawing from his expertise in technology, leadership, and digital transformation. He covers topics such as the impact of disruptive technologies on mobility, leadership in the sharing economy, entrepreneurship, and rational decision-making. His relatable and accessible style makes his sessions highly engaging for professionals and students alike. His participation in events like TEDx and Google Activate highlights his ability to connect with diverse audiences.
A deep dive into how technology is revolutionizing urban mobility and its economic and environmental impacts. Jaime shares practical examples from his experiences at BlaBlaCar and FREE NOW, offering strategies to adapt and lead in this evolving landscape.
Inspired by his popular podcast, Jaime explains how to implement small, constant improvements in our lives and organizations, providing practical tools for personal and professional development.
An exploration of rational thinking and how to apply it to leadership and strategic decision-making in times of change, backed by real-world examples from his career.
If you’re looking for an inspiring and transformative talk on technology, leadership, or continuous learning, you can book Jaime Rodríguez de Santiago through Thinking Heads. As a leading voice in innovation and digital transformation, Jaime provides practical and strategic insights to tackle today’s challenges. Contact Thinking Heads today for more information and to secure his participation in your next event.
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Contact us
MADRID
+(34) 91 310 77 40
MIAMI
+1 (305) 424 13 20
Seoul
© Thinking Heads, 2025
MADRID
+(34) 91 310 77 40
+(34) 91 310 77 40
MIAMI
+1 (305) 424 13 20
SEOUL
+(34) 91 310 77 40