City Tourism
E-commerce”
Innovación Estratégica
retail
Transformación digital
Dimas Gimeno is a prominent figure in the retail and digital transformation sectors, known for his insights on omnichannel retail, new payment methods, and business models arising from digital innovation. As a former leader of El Corte Inglés, Spain’s largest department store group, Gimeno frequently speaks at international forums, where he addresses the current opportunities and challenges in retail, urban tourism trends, and the impact of technology on commerce.
With a background in Law and an Executive MBA from IESE, Dimas Gimeno started his career in the legal field but quickly transitioned to the family business, El Corte Inglés. Rising through the ranks, he became the youngest president of the group in 2014. Under his leadership, Gimeno spearheaded the company’s international expansion into Portugal, launched new brands, and positioned the e-commerce platform as a serious competitor to Amazon in Spain. He also pioneered initiatives like the Gourmet Experience, a concept blending gourmet products and premium dining experiences. His strategic decisions helped increase the company’s EBITDA from 721.41 million euros in 2013 to 980.93 million in 2016, strengthening its position in the retail market.
Dimas Gimeno’s conferences are dynamic and rich with insights into the future of retail, technological innovation, and digital transformation in commerce. With an accessible and practical style, he shares strategies for adapting to changes in the retail sector, emphasizing the importance of differentiation and adaptability in a constantly evolving market. His innovative perspective makes him a valuable source of knowledge for those interested in leadership development, change management, and competitiveness in the digital age.
In this talk, Dimas Gimeno addresses the growing competition between online sales channels and traditional stores, exploring how brick-and-mortar stores can leverage their unique strengths to stand out from digital marketplaces. Gimeno provides expert insights into the strengths of physical retail and offers strategies for differentiation and added value, helping companies retain and attract customers in an era dominated by digital transformation.
Dimas Gimeno explores the importance of adaptability and innovation in large corporations, where resistance to change is often found at the highest levels. Drawing from his experience transforming El Corte Inglés, he shares methods for fostering a corporate culture where collaboration and creativity drive change, and how to manage these processes to achieve a natural and effective adaptation, especially in large corporations.
If you’re looking for an inspiring and practical talk on retail, digital transformation, or innovation in business models, you can book Dimas Gimeno through Thinking Heads. As a leading expert in the sector, Gimeno offers a strategic perspective on modernizing retail and managing organizational change in times of technological disruption. Contact Thinking Heads today for more information and to secure his participation in your next event.
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+(34) 91 310 77 40
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© Thinking Heads, 2025
MADRID
+(34) 91 310 77 40
+(34) 91 310 77 40
MIAMI
+1 (305) 424 13 20
SEOUL
+(34) 91 310 77 40