advertising
Branding
consumer trends
Content Marketing
internet marketing
neuromarketing
Bruce Turkel is a renowned branding and creativity expert who advises leaders and companies worldwide on how to thrive in a world of heightened consumer expectations and increased choices. Through his work, he helps his clients and audiences uncover creative solutions and communication strategies that enable them to futureproof their brands amid constant market disruption and change. As the founder of Turkel Brands, a global branding consultancy, Bruce has worked with companies like Discovery Networks, Bacardi Limited, and Jewish Health Systems, developing innovative approaches to elevate brand relevance and value in today’s world.
Bruce Turkel has dedicated his career to providing creative solutions for companies and leaders across sectors, from Fortune 500 companies to international associations, helping them reach new levels of success through innovative strategies. As the founder of Turkel Brands, his consultancy has worked with some of the most prominent brands, and following the sale of the firm, Bruce has consolidated his expertise in books like *All About Them*, a best-seller and named one of Forbes’ top ten business books of the year. His articles and weekly blog explore topics such as innovation, leadership, and branding success, and he is a frequent guest on media outlets like Fox Business, CNN International, and CCTV, where he provides insights on the branding challenges impacting both consumers and companies.
Bruce Turkel’s conferences are dynamic, entertaining, and filled with practical examples where he shares strategies that companies can implement to strengthen brand identity and meet the expectations of increasingly demanding consumers. With a unique approach that aims to inspire both leaders and creative teams, his presentations cover everything from building brand value to techniques for managing creative teams. Turkel demonstrates his ability to view business challenges from fresh perspectives and inspires innovation, providing attendees with practical tools to strengthen their brands and drive organizational success.
In this talk, Bruce Turkel shares seven simple steps to build, maintain, and communicate a great brand. Through entertaining anecdotes and real-world examples, he illustrates how to add meaningful value to products and services by making them more valuable to customers. It’s a practical and accessible approach for companies to add value from the customer’s perception.
Managing creative people is a unique challenge. Bruce Turkel, with over 20 years of experience leading high-performance teams, shares practical techniques for creating a productive and inspiring professional atmosphere. In this presentation, attendees learn how to motivate and harness creative talent to drive innovation.
Creating a great product or ad campaign is only half the battle. As Bruce says, “It don’t mean a thing if you don’t sell a thing.” In this talk, he shares steps to overcome nervousness, organize ideas, and present both the product and the presenter in a dynamic and compelling way. His strategies are ideal for improving communication and impact in brand presentations.
BMW defines its brand essence with four words. Nike, GE, and Wal-Mart use three. Barack Obama sold “Hope” and “Change” with just two words. In this multimedia presentation, Bruce Turkel demonstrates how to distill a brand’s message down to its most practical, actionable, and compelling essence, creating a clear and resonant identity in the market.
If you’re looking for a creative and inspiring talk on branding, leadership, or innovation, you can book Bruce Turkel through Thinking Heads. As one of the most influential voices in branding and communication strategy, Bruce offers a unique perspective on building strong, relevant brands in an increasingly complex market. Contact Thinking Heads today for more information and to secure his participation in your next event.
1. Inquiry: Share your event goals and budget. We respond within 24 hours.
– Solid Contracts: Legal protection and clear clauses regarding cancellations.
– Plan B: Immediate backup support in case of unforeseen events.
– Fiscal Compliance: Proper invoicing and adherence to regulations.
– Keynotes: Main stage presentations (45-60 min).
– Fireside Chats: Dynamic, informal on-stage interviews.
– Panels: Expert roundtable discussions.
– Workshops: Executive sessions or private meetings.
– Virtual Events: High-quality webinars and online conferences.
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