Ken Hughes is one of the world’s leading authorities on consumer and shopper behavior. Renowned for his expertise in consumer psychology, digital anthropology, and the future of retail, Ken helps global brands anticipate the needs of modern consumers. As an accomplished author, TED speaker, and actor, Ken combines deep knowledge with dynamic energy, making his talks both engaging and unforgettable.
With over 15 years as CEO of a consumer insights agency, Ken Hughes has dedicated his career to analyzing and predicting consumer expectations. He consults with global brands on customer experience, omnichannel strategies, and emerging trends such as the peer-to-peer economy. His work spans millennial buyers to the integration of AI in marketing. Ken’s experience as a university lecturer and writer highlights his ability to communicate complex ideas with passion and humor, inspiring audiences worldwide.
Ken Hughes’ conferences are an electrifying blend of information and entertainment. Combining deep analysis, practical examples, and his Irish wit, Ken delivers talks that inspire and challenge. His presentations not only explain current trends but also provide actionable tools to adapt to an ever-changing world, connecting audiences with the future of consumer behavior.
This keynote explores how social and technological forces are transforming consumer expectations. Ken highlights the importance of frictionless experiences, showing how brands can adapt and thrive by meeting the needs of today’s modern consumer.
Ken delves into the shifts in consumer expectations, challenging brands to stay relevant. From instant gratification to the sharing economy, this talk offers key strategies for navigating a constantly evolving landscape.
In an experience-driven economy, Ken provides strategies to transform the in-store purchase moment into a memorable experience, leveraging consumer psychology and the five senses as key tools.
Ken challenges supply chain executives to redesign systems to meet millennial consumer demands, emphasizing personalization and efficient delivery as integral parts of the customer experience.
If you’re looking for an engaging and visionary talk on consumer behavior, customer experience, or marketing innovation, you can book Ken Hughes through Thinking Heads. As one of the leading experts in these fields, Ken offers a unique perspective on connecting with the consumers of the future. Contact Thinking Heads today for more information and secure his participation at your next event.
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+(34) 91 310 77 40
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© Thinking Heads, 2025
MADRID
+(34) 91 310 77 40
+(34) 91 310 77 40
MIAMI
+1 (305) 424 13 20
SEOUL
+(34) 91 310 77 40