Fran Chuan

Fran Chuán’s numerous professional roles involve promoting innovation as part of the culture in organizations. His challenge is to find reliable approaches and a scientific framework to enable businesses to develop innovative projects that get all their members to take part.

On one hand, he participates in the development of models, methods and measuring tools; on the other, he is an entrepreneur who puts his findings to use through consultation, training and setting up professional networks. In 2004 he founded Dicere, a company focused on measurement, training and consultancy for the development of innovation culture in organizations that have gone international, like Dicere Global.

As a consultant and trainer he has has worked with management committees and teams in Boston, Silicon Valley, Germany, Spain and Sweden, both on strategy design and giving workshops on bringing innovation into the leadership style, structure and DNA of corporate culture. His role as a trainer is rounded off by his teaching activities at IESE Business School and Babson College (Boston), as well as the talks he gives.

He is a versatile speaker, who presents to all kinds of audiences. He offers a perspective that is not only inspiring, but also provides keys to establishing an innovation culture, team work and digital transformation. He has taken part in specialized events such as the Menendez Pelayo International University’s IV Encuentro de Innnovación y Desarrollo Competitivo (Fourth Innovation and Competitive Development Forum) and Innobasque.

He is CEO and one of the founders of ToBeinn, a network of academics, entrepreneurs and executives that aims to create innovation models. He is also CEO of Innoquotient, an online tool for assessing the level of innovation culture in organizations. In addition, he is an advisor at companies in Spain, Argentina and Silicon Valley. He works with researchers of international standing such as technology expert Jay Rao (Babson College) with whom he wrote 'Innovación 2.0', the methodology he uses for his work has been published in the prestigious magazine MIT Sloan Review.