Marketing
Tina Catling is a renowned author, entrepreneur, and consultant with nearly three decades of experience in marketing and innovation, spanning both B2B and B2C sectors. Her approach focuses on unlocking the creative potential of individuals and teams, challenging conventional thinking to foster innovative and effective solutions. Founder and director of the advertising and creativity agency Outside the Box, as well as the global innovation management consultancy Think, Tina has made a significant impact in the realm of business creativity, helping various organizations enhance their approach and competitiveness in evolving markets.
Tina Catling’s career is marked by her expertise in marketing strategy and innovation on a global scale. She began her journey in renowned agencies such as Saatchi & Saatchi and Ogilvy & Mather, specializing in media planning and campaign development. She later founded Outside the Box, a creative consultancy and advertising agency, and Think, a global firm specializing in innovation management. Her extensive experience has led her to train thousands of professionals in organizations worldwide, from Europe to Australia and the UAE, and to collaborate with high-profile companies such as Arup, GSK, Unilever, and Save the Children. She is also the author of influential books like *Think!* and *I Want It!*, offering marketing professionals a practical guide on integrated marketing and its capacity to create real impact.
Tina Catling’s conferences are known for their dynamic and hands-on approach. Her interactive style encourages attendees to challenge conventional thinking and explore new ideas in marketing and innovation. With a practical and approachable focus, Tina tailors her content to diverse audiences, from business leaders to creative teams, offering concrete tools for problem-solving and developing innovative strategies. Her talks provide participants with a mix of inspiration and practical techniques they can immediately apply in their work environments.
In this conference, Tina explores how to break conventions to foster a culture of innovation within organizations. Using success stories across different industries and practical strategies, she helps participants understand how to unlock their own creativity and that of their teams to address challenges and seize opportunities.
Tina offers her insights on emerging trends in global marketing, highlighting the importance of integrated marketing and the impact of direct-response strategies. She examines how technology and changes in consumer behavior are reshaping the way companies must communicate, achieving lasting impact in competitive markets.
If you’re looking for an inspiring and practical talk on creativity and innovation in marketing, you can book Tina Catling through Thinking Heads. As a leading authority in marketing and innovation, Tina provides a unique perspective on how to unlock the creative potential of teams and apply effective strategies for success in competitive markets. Contact Thinking Heads today for more information and to secure her participation in your next event.
1. Inquiry: Share your event goals and budget. We respond within 24 hours.
– Solid Contracts: Legal protection and clear clauses regarding cancellations.
– Plan B: Immediate backup support in case of unforeseen events.
– Fiscal Compliance: Proper invoicing and adherence to regulations.
– Keynotes: Main stage presentations (45-60 min).
– Fireside Chats: Dynamic, informal on-stage interviews.
– Panels: Expert roundtable discussions.
– Workshops: Executive sessions or private meetings.
– Virtual Events: High-quality webinars and online conferences.
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