Daniel Salazar

Content Marketing Expert, Managing Director of Contenidos EL REY

Spanish

Travels from

Mexico

Ciudad de México

What are the Expert’s Topics?
About the Expert

Who Is Daniel Salazar?

Daniel Salazar is a renowned expert in content marketing, storytelling, and digital marketing, with a strong background in anthropology and literature. He is the founder and director of Contenidos El Rey, a pioneering digital strategy agency in Latin America. As a consultant, panelist, and speaker, Daniel has dedicated his career to exploring the meaning and impact of products and services in people’s lives, helping brands like Adobe, Lenovo, Bavaria, and Netflix to connect deeply with their audiences through valuable and authentic content.

What is His Professional Journey?

With over 20 years of experience, Daniel Salazar has worked in media and digital marketing since its early days. In 2012, he founded Contenidos El Rey and has since led the development of digital strategies for renowned regional and international brands, including Virgin Mobile, Credibanco, Twitter, and more. In addition to his professional work, Daniel is a professor at several universities in Colombia, such as CESA, ICESI, EAFIT, and UniCaldas, where he teaches courses on marketing and digital communication. He graduated from the University of Los Andes with studies in anthropology and literature, holds a master’s degree in solidarity economy from the University of Toulouse II, and is an INALDE PDG alumnus in Bogotá.

Speaker’s Conferences

What Are His Conferences Like?

Daniel Salazar’s conferences are known for their dynamic and educational approach, where he combines narrative, anthropology, and marketing techniques to unravel complex concepts in a simple and practical way. His engaging style and ability to present actionable tools make each talk an enriching and entertaining experience. Daniel provides his audience with content strategies that can be immediately implemented, along with inspiration to view marketing from a people-centered and socially impactful perspective.

Selection of Conferences

Customer Experience in Content Marketing

In this conference, Daniel Salazar explains how content strategies should go beyond selling to create meaningful experiences that resonate with customers. Using examples from well-known brands, he addresses the importance of deeply understanding the customer and telling stories that emotionally connect them with the brand, building loyalty and long-term relationships.

The Power of Storytelling in Digital Marketing

In this talk, Daniel Salazar explores the role of storytelling in building an authentic brand close to its users. With a focus on creating narratives that reflect organizational values, he presents techniques for integrating storytelling into digital marketing campaigns that capture attention and build genuine connections with users.

Building Purpose-Driven Brands in the Digital Era

This conference invites participants to reflect on the role of brands as agents of change. Daniel Salazar shares strategies for organizations to align with their consumers’ values, addressing topics such as sustainability, ethics, and social responsibility, and building a brand identity that transcends commercial interests.

More about the Expert

Videos

Book Daniel Salazar for your Event

Do You Want To Book Daniel Salazar?

Booking Daniel Salazar is an opportunity to transform your approach to content marketing and understand the power of storytelling in connecting with customers. His expertise in digital marketing and his passion for storytelling make him an ideal speaker to inspire teams and organizations to create meaningful and lasting strategies. Contact Thinking Heads to bring his vision to your next event.

You might also
be interested in

contact

How can we
help you?

Contact us

    Your data will be processed by THINKING HEADS GROUP, S.L. To manage the reason why you contact us through this form, our registered office is located in Madrid, C/ Velázquez, 24 – 7th floor, C.P.:28001 and our is NIF B-83220475.