Sebastián Ruales

What Are His Conferences Like?

Sebastián Ruales’s conferences are known for their focus on disrupting traditional business models and creating effective digital strategies for companies of all sizes. With a direct style and real-life experience, Sebastián analyzes the opportunities and challenges of digital transformation in Latin America, inspiring audiences to adopt omnichannel and collaborative economy strategies. His conferences are ideal for those interested in e-commerce innovation, Super-Apps, financing, and scalable startup models in high-growth environments.

Selection of Conferences

Rappi Case: Transforming the Commercial Ecosystem in Latin America

In this conference, Sebastián Ruales shares the story of Rappi and how it revolutionized the commercial ecosystem in Latin America. Drawing from his experience, he details Rappi’s business model and growth strategies that helped it become Colombia’s first unicorn. Attendees gain a complete understanding of the success factors that transformed Rappi into one of the most prominent tech companies in the region.

How to Drive Business with Technology

Sebastián discusses the essential elements of digital transformation and how businesses can leverage technology to expand their business models. The talk covers topics like omnichannel strategy, Go-to-Market structures, and effective use of digital media to fuel growth. This conference is ideal for entrepreneurs who want to innovate and optimize their operations through technology.

What It Means to Be an Intrapreneur and How This Mindset Can Transform Your Company

Sebastián explores the concept of intrapreneurship and its importance in modern corporate culture. Through examples and personal experiences, he details how an internal entrepreneurship culture based on values of reciprocity, humility, and learning can drive innovation and employee commitment. This talk provides attendees with practical strategies to promote intrapreneurship within their companies.