Sebastián Ruales is the co-founder and director of Opera Capital, a leading venture capital firm with a portfolio of over 20 companies across Latin America. Recognized as an industry leader in innovation, entrepreneurship, and the digital economy, Ruales has played a key role in transforming digital businesses and the startup ecosystem in the region. He is also a Venture Partner at MatterScale Ventures and the former Global Head of New Business at Rappi, where he helped the company become Colombia’s first unicorn, reaching a valuation exceeding U$1 billion.
Before joining the tech and venture capital sector, Sebastián Ruales worked in mass consumer goods for major companies like L’Oréal, Quala, and Johnson & Johnson, where he earned numerous awards, including the top employee merit award. After establishing his career in marketing and sales, he joined Rappi, a startup that quickly became Colombia’s first unicorn and one of YCombinator’s most successful companies. His role was instrumental in attracting investments from prestigious funds such as Sequoia Capital, DST Capital, and Andreessen Horowitz. Today, as a speaker and consultant, Sebastián advises startups in early stages of capital raising and business model design, actively contributing to the growth of the digital economy in Latin America.
Sebastián Ruales’s conferences are known for their focus on disrupting traditional business models and creating effective digital strategies for companies of all sizes. With a direct style and real-life experience, Sebastián analyzes the opportunities and challenges of digital transformation in Latin America, inspiring audiences to adopt omnichannel and collaborative economy strategies. His conferences are ideal for those interested in e-commerce innovation, Super-Apps, financing, and scalable startup models in high-growth environments.
In this conference, Sebastián Ruales shares the story of Rappi and how it revolutionized the commercial ecosystem in Latin America. Drawing from his experience, he details Rappi’s business model and growth strategies that helped it become Colombia’s first unicorn. Attendees gain a complete understanding of the success factors that transformed Rappi into one of the most prominent tech companies in the region.
Sebastián discusses the essential elements of digital transformation and how businesses can leverage technology to expand their business models. The talk covers topics like omnichannel strategy, Go-to-Market structures, and effective use of digital media to fuel growth. This conference is ideal for entrepreneurs who want to innovate and optimize their operations through technology.
Sebastián explores the concept of intrapreneurship and its importance in modern corporate culture. Through examples and personal experiences, he details how an internal entrepreneurship culture based on values of reciprocity, humility, and learning can drive innovation and employee commitment. This talk provides attendees with practical strategies to promote intrapreneurship within their companies.
If you’re looking for an inspiring and expert talk on digital transformation, collaborative economy, and scalable startups, you can book Sebastián Ruales through Thinking Heads. As a leading figure in digital entrepreneurship in Latin America, Sebastián provides a unique perspective on how to innovate and make an impact through disruptive business strategies. Contact Thinking Heads today for more information and to secure his participation in your next event.
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