Neil West is a pioneer and key figure in the digital music and entertainment industry. With a 25-year track record at the forefront of digital content transformation, West has been instrumental in reshaping how we consume music and online content. His work at Apple, initially as Head of Music and later as Head of Services in Europe, has established him as an influential leader, driving innovations that redefined the digital experience for millions of users.
Neil West’s career exemplifies visionary leadership in the digital space. Over a decade at Apple saw him leading the European music team as iTunes became the world’s largest music retailer, and he co-founded the iTunes Festival. Later, as Head of Services for Apple in Southern Europe, he managed the App Store, Apple Music, Apple TV+, and other fast-growing subscription services. Before joining Apple, he was European Editor-in-Chief of Rhapsody, the world’s first streaming music service, and Creative Director at GarageBand.com in Silicon Valley. His impact on the industry was recognized when he was ranked fourth in The Guardian’s “Music Power 100” in 2011.
Neil West’s conferences are known for their visionary approach and his knack for forecasting future trends in digital entertainment. With an engaging and interactive style, West shares personal stories and lessons from his time at Apple, offering a deep perspective on the evolution of digital services. His talks are characterized by clarity and the ability to inspire audiences to embrace innovation and understand the future of the digital industry.
Neil West recounts Apple’s journey in the music industry from his perspective as Head of Music in Europe. He explores how the iTunes Music Store changed content consumption and details the impact of working with icons like Beyoncé, The Beatles, and Bono. The talk concludes with an analysis of the future of music consumption and the innovations that will shape the industry.
Apple has revolutionized the world of digital entertainment. From iTunes to the launch of Apple TV+, Apple services have led the way in driving change. Neil West shares the key lessons he learned at Apple on how to prepare customers for innovation and guide them in adopting new technologies.
Inspired by Steve Jobs’ philosophy of “keeping it simple,” Neil West explores how Apple used this approach to revolutionize the music business and launch platforms like the App Store and Apple TV+. This inspiring talk demonstrates how simplicity can be the key to success in any industry.
Neil West analyzes upcoming trends that will transform digital entertainment. From evolving consumption habits to the impact of new technologies, this talk offers a deep and futuristic perspective on the industry, helping businesses prepare for what lies ahead.
If you’re looking for an inspiring and innovative talk on the evolution of digital entertainment, you can book Neil West through Thinking Heads. As one of the leading figures in the sector, Neil offers an expert perspective on the transformation of digital services and the future of content consumption. Contact Thinking Heads today for more information and to secure his participation in your next event.
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