Diego “Cholo” Simeone

Former Footballer. Head Coach of Club Atlético de Madrid

Spanish

Travels from

Spain

Madrid

About the Expert

Who is Diego “Cholo” Simeone?

Diego Pablo Simeone is a former football player and current Argentine coach, recognized as a legend in international football. Since 2011, he has led Atlético de Madrid, transforming the club into a European powerhouse through tactical discipline, emotional intensity, and a relentless leadership style. Nicknamed “El Cholo,” he is admired for his consistency, high standards, and inspiring presence both on and off the pitch.

What is his background?

He began his professional career with Vélez Sarsfield in 1987 and played in Italy and Spain, achieving great success with Atlético de Madrid, Inter Milan, and Lazio. As a player, he won the UEFA Cup and two domestic doubles. With Argentina, he earned 106 caps and won two Copa América titles, the Confederations Cup, and the Artemio Franchi Trophy. His coaching career started in Argentina, including spells at Racing, Estudiantes, River Plate, and San Lorenzo, and in Italy with Catania. Since 2011, he has been at the helm of Atlético de Madrid, winning eight trophies and reaching two Champions League finals, becoming the club’s most successful and enduring coach.

Speaker’s Conferences

What are his conferences like?

Diego Simeone’s talks follow a conversational format, with a relatable, inspiring, and candid tone. He shares insights on leading under pressure, building resilient teams, and instilling a winning mindset. His conferences resonate not only with sports professionals but also with corporate audiences seeking practical leadership lessons drawn from elite football.

Selection of conferences

These are some of the conversations offered by Diego Simeone:

The Value of Leadership in Difficult Times

Insights on leading teams through adversity, featuring his experiences with Atlético de Madrid and building a culture of effort, commitment, and winning mentality.

Building Teams That Believe in the Impossible

A deep dive into the key elements of trust, cohesion, and shared purpose in high-pressure environments.

From the Locker Room to the Boardroom: Leading with Passion

Tailored for business leaders, this talk applies the principles of professional sports leadership to the corporate world.

More about the Expert

Videos

Book Diego “Cholo” Simeone for your Event

Do you want to book Diego “Cholo” Simeone?

If you are looking for a passionate, authentic, and strategic speaker for your next event or conference on leadership or team management, you can book Diego “Cholo” Simeone through Thinking Heads. As one of the most prominent figures in sports leadership and motivation, Diego delivers a dynamic and professional presentation that ensures the best experience for your audience. Contact Thinking Heads today to learn more and secure his participation in your upcoming event or conference.

You might also
be interested in

contact

How can we
help you?

Contact us

    Your data will be processed by THINKING HEADS GROUP, S.L. To manage the reason why you contact us through this form, our registered office is located in Madrid, C/ Velázquez, 24 – 7th floor, C.P.:28001 and our is NIF B-83220475.