Blog

Sustainability for all, consumers too

Branding expert Andy Stalman explains how companies and brands can demonstrate their sustainability credentials and put it them the core of their value proposition.

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The Surprising Benefits the Covid-19 Pandemic has Created for the Events Industry

Despite lockdowns and travel restrictions, the Covid-19 Pandemic has been a driver of innovation and technology changes for the events industry.

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Metaverse expert Kelly Vero signs as a new Thinking Heads exclusive speaker

Book Kelly Very, one of the world’s top Metaverse & VR experts and Thinking Heads’ new exclusive speaker.

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Why are motivational conferences a great tool for increasing productivity?

La motivación es clave en la productividad de la empresa, y nada mejor que una conferencia para motivar a los empleados, público y stakeholders.

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The leader with the best reputation in the IBEX 35

Revelamos quién es el líder con mejor reputación del IBEX 35, según los datos de nuestro úlitmo estudio.

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Communication channels to enhance CEO reputation

Estudiamos cuáles son los canales de comunicación más efectivos para mejorar la reputación del CEO analizando el caso de 20 CEO del IBEX 35.

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Reputation of political leaders according to their ideology

We analyzed which qualities are the most influential when it comes to assessing a political leader.

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Study: The reputation of purpose-driven CEOs

We analyzed 20 leaders from different sectors and how having a purpose impacts their reputation.

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Why do regional and local politicians have a better reputation?

The proximity of the scope of action of politicians has an impact on their reputation

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Our model based on the Reputation of Political Leaders

The Thinking Heads Political Leader Reputation Model works on scientifically endorsed metrics that have allowed us to measure reputation, as well as to identify the levers that serve to improve it.

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The role of CEOs in enhancing corporate reputation, a key topic on DIRCOMs’ agenda

We have empirical evidence that the leader’s reputation represents 30% of the company’s total reputation

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Corporate image: a broad concept

Image, reputation, materiality studies, so many different subjects that contribute to a global vision of the company.

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We join Inspiring girls to increase the professional ambition of future women leaders

The association is the just starting point for new opportunities to create events and projects that can help young women.

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Stories of Women Leaders

The examples of women leaders are significant, visible in all sectors and capable of inspiring the coming generations, who demand these types of role models

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Measuring intangibles: now or never

The measurement of intangibles allows companies to create more effective action plans which are backed by great quality data.

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ESG and reputation: double positive impact

For the first time, environmental risks are in the top 5 worries of the world’s population.

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For a 2021 full of leaders

This year we have all rediscovered the significance of so many important things and found truly inspirational leaders.

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International expansion: we partner with Big Brands in Bolivia

Alejandra Durán will represent Thinking Heads in Bolivia.

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